Creation of a promotional flyer for Maison Viana‘s haircare product line.
I had the pleasure of designing the entire visual for Maison Viana’s new haircare product launch. Drawing inspiration from the brand’s refined and natural aesthetic, I created a promotional flyer that showcases the products’ sleek, minimalist appeal.
A carefully curated layout for optimal readability
The flyer’s layout was designed to guide the viewer’s eye towards essential information: product names, descriptions, and ingredients. I selected an elegant typography and a clear visual hierarchy to ensure easy reading and comprehension.
A harmonious, natural color palette
The colors chosen for the flyer reflect the brand’s universe: neutral, natural tones (beige, white, black) combined with touches of green to evoke nature and plant-based ingredients. This palette creates a serene and sophisticated atmosphere.
Highlighting natural ingredients
The product descriptions emphasize the natural and organic ingredients used in the formulas. I ensured the use of precise, clear language to inform consumers about the benefits of each product.
The result: a coherent and elegant flyer that reflects Maison Viana‘s expertise in haircare.
